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Marketing
June 2018 · 2 min

Video Advertising your Application or Startup

After developing an awesome application for your company or startup, the next step is to get it out in front of your target clients. This is marketing and…

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Marketing
June 2018 · 2 min

Dos and Don’ts on your website development as a tool for gaining social trust

Your company website forms a critical customer touch point. Therefore, it has to be developed to reflect the the soul, essence and ideology of the…

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Marketing
June 2018 · 2 min

Web page load speed In applications development

A case study conducted by GQ Magazine showed that by them reducing their web page’s load speed from 7 to 1.5 seconds, they managed to increase the amount…

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Marketing
June 2018 · 2 min

Personalized applications development in Kenya

Personalized applications development can be defined as the process of customizing applications to each user of the application based on their unique data…

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Marketing
June 2018 · 1 min

Agile software development

Processes and tools, comprehensive documentation, contract negotiations, following of a plan have been the standard stages of developing software but with…

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Marketing
June 2018 · 3 min

Mobile App Development in Kenya- Strategy.

Developing a mobile application for commercial purposes is more than just an idea. It requires one to go through some elaborate mobile app development…

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Marketing
June 2018 · 2 min

Building a business website for your brand in Kenya.

Advances in mobile technology and internet has seen a surge in consumption of information via digital devices hence most businesses have been obliged to…

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Marketing
May 2018 · 3 min

Captivating marketing media qualities for your digital platforms in Kenya.

Contrary to 20th century assumption among scientists that the post childhood human brain is stable in structure and that it remains consistent throughout…

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Marketing
May 2018 · 3 min

Your website’s Landing page

A landing page is defined as the initial page that a prospective client visiting your online page, website or blog sees. This page has to be designed with…

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Marketing
May 2018 · 3 min

The case of incomplete/failed software development projects in Kenya

Quite a number of the new leads for software development that we receive at our firm Trendpro Systems Ltd involve clients who fell apart with their former…

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Marketing
May 2018 · 2 min

Social Proof For Your Website

People tend to buy into something especially when they see others using it. It’s a psychological principle that has been exploited by marketers to promote…

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Marketing
May 2018 · 2 min

Having A Strong Call To Action on Your Landing Page

Landing pages and strong calls to action are among the techniques that have been devised to to increase the conversion rate of your online prospects to…

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